Embrace every summer moment!
- Viet Hoang Nguyen
- Oct 29, 2018
- 1 min read
Updated: Dec 8, 2018
In order to launch a ticket sale campaign in the summer, when people's demand on traveling arises, we found a controversial discussion between: Cheap travel or Enjoyable Travel.
Target audience & Insight: Targeting to people who love to travel but have limited budget, we encourage them that "Cheap traveling" is not to prevent themselves from new experiences; on the other hand, it is wiser to save transportation, accommodation costs and use it for the main cool adventure.
Execution: By series of travel blogs, we suggest them hundreds of tips of sightseeing in different famous destinations using promotion code from VeXeRe.com to save transportation and accommodation cost. Thus, they would have more budget to experience what is truly distinct and unique to the arrival destination.
Big Idea: Embrace every summer moment! (Vi: Vi vu hè cùng vé xe rẻ)
Copy: Hoang Nguyen
Design: Dung Tran



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